Public Relations
Media Relations
Media Inquiries
For media requests, please send an email to media@harmonytx.org with details of the request.
Fast Facts
We may already have answered some of your questions about us – please check out our One Pager, and “Closing the Gap” Infographic for a quick overview of what we do!
One Pager
One Pager
Closing the Gap
Closing the Gap
Press Releases
Assets
The PR team has already created a large volume of collateral for Central Office, Harmony Districts, and various Harmony Campuses.
We offer this collection to each campus, either as the catalyst for new ideas, or as a downloadable, and printable resource.
The collection ranges from small web banners that are useful for Social Media, all the way up to large posters that will look great decorating your campus lobby, various walls, or any empty spot that could use both a splash of color, and a few inspirational words.
To access our collection, please click through to the gallery!
How the PR Department Helps Campuses
Within the Public Relations Department is the team of staff called Creative Services. This group includes a Video Production Manager, a Graphic Designer and a Web & Digital Media Specialist.
We focus on the needs of the Central Office CEO, Chiefs, and Departments, Area Superintendents and Directors, and producing Campus-level items that will go to a wide, public audience (mail outs, ads, web items, signage for exterior or lobby). Please note that all these items can be designed or guided by us, but individual campuses are still responsible for the final production: getting them printed, posted, or sent to publications.
Service Requests
Website
Assistance
- post new content from your department
- update the website section for your department with new event dates or info
Video & Photography
- help you plan your videos and photos
- provide a list of interview questions
- film big district events
Social
Media
If you need guidance or help troubleshooting,
email us.
- Gather links and screenshots to send to help explain.
Newsletters
We love to share all the great news about Harmony —
Here's a collection of published stories about us!!
Resources
The color palette is an essential element for setting the tone of the brand and establishing a recognizable identity. Consistent use of color enhances the strength of the Harmony identity.
Any printing should use the CMYK logo provided.
To maintain a seamless color identity throughout all print and web assets, use the designated CMYK (print), or RGB (web, digital media) color values listed below.
District or campus logos are available by clicking on the Harmony Public Schools logo above.
The Harmony color palette does not include exact spot Pantone colors for use.
Please instruct printers and other suppliers to match the CMYK values!
Official Colors
Black
CMYK:
(0, 60, 30, 100)
RGB:
(0, 0, 0)
HEX::
#000000
Fonts
Please use the “Nobel” font as shown in the style guide. It's available for download below.
View the style guide Download Nobel Regular Download Nobel ItalicAugust
Theme: Get to Know Harmony
Hashtags:
- #WeAreHarmony
- #HarmonyBack2School
Website Banner
- #weareharmony Get to Know Us
Editorial Calendar
gallery
Billboards
Large-scale for Roadside Advertisement
- repeated exposure
- great visibility
Billboards: English — Statewide Use
Billboards: English — various Austin campuses
Brochures
More to say? Brochures help you tell the whole story.
- 6-panel tri-folds
- Folds and panels help organize and highlight information
- small, easily distributable
Elementary: Spanish
Elementary: English
Middle School: Spanish
Middle School: English
High School: Spanish
High School: English
Flyers
Reach new people - anytime, anywhere.
- easy to distribute - in person or by mail
- simple, easy to read
- pack a lot of information in a small space
- lots of sizes available
Memes
Websized bytes of information
- For social sharing
- #allTheRage!
US News and World Report | 2017 Best High Schools Rankings
STAAR Test Results 2018 | Every Campus Met Standard
Postcards
Affordable in bulk
- easy distribution: by mail or in person
- reach a lot of people without breaking the bank
Posters
Hard to miss
- A poster speaks for itself
- Catch their eye with an inspirational, or informational message
- Perfect on walls, doors, or bulletin boards
College Acceptance
Core Values: Text Only — English
Core Values: Text Only — Spanish
Core Values: with photo
Core Values: Photo — with message
Harmony Programs
US News and World Report | 2017 Best High School Rankings
Print Ads
For Newspapers and Magazines
- Print readers have bigger attention spans
- Take advantage of the “halo effect,” ads in respected print publications receive the same positive feelings from readers that are associated with the publication itself.
- Print ads allow you to target your audience.
- Print ads drive action
Presentations
Visual Impact
- easy to create colorful, attractive designs
- easy to present and maintain eye contact with a large audience
- Captivate your Audience
Promotional Items
Useful and Fun
- Mass outreach at a low cost
- Tactile
- Increased brand recognition
Social Media Graphics
Spread the message
- reach students and parents
- inspire
- inform
- keep in touch!
Banners
Portable
- highly visible
- easily transportable
- short, quick messages
US News and World Report | 2017 Best High School Rankings
Various Banners
Videos
Highly Dynamic
Video brings together two things that catch our attention like nothing else: movement, and sound.
The 4 Superpowers of Video:
- Attention
- Emotion
- Perceived Value
- Clarity
About Us Videos
Cluster Highlight Videos
Elementary | Computer Science Introduction
Web Banners
Subtle repetition
- Message of the Month
- Inspirational
- short, to the point
- great for campaigns
Monthly Message Banners
Small Web Banners
